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CONTENT CREATORS
&
INFLUENCERS

Content creators and influencers are driving the future of marketing. With 92% of consumers trusting influencers over traditional ads, brands that leverage influencer partnerships see up to 11x higher ROI than other digital marketing strategies. Social media has transformed the way people discover, engage with, and purchase from brands, making influencers the most powerful bridge between companies and their audiences.

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I’ve worked with content creators and influencers in numerous ways—from producing shoots, casting, and hiring talent for brands I’ve worked with, to directing and editing content that captures attention and drives engagement. 

 

Today, influencers aren’t just an option—they’re a necessary strategy. Studies show that 61% of consumers trust recommendations from influencers, while only 38% trust brand-produced content. Whether it’s short-form social clips, brand collaborations, or long-form storytelling, working with the right talent is the key to building authenticity, increasing brand awareness, and driving conversions.

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On this page, you'll see a handful of videos I've created.
 
All rights belong to their rightful owner. This is strictly being used for promotional purposes. 

From spreadsheets to storyboards - Shoshana Goodman brings stories to life through producing, project management, expert video editing, and social media strategy, delivering high-impact content that actually gets results.

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All featured content remains the property of its respective owners and is displayed here solely to showcase my creative contributions.

© 2026

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